Tag Archives: H&M

David Beckham for H&M

28 Jul

Just when we were digesting the excitement of H&M collaborating with Versace, the company decide to leave us in awe once again. Thats right friends!. This time around its with the very famous sports personality “David Beckham” who is all set to launch a Bodywear range with H&M on 2nd of February 2012.

“Over the past year, I’ve been developing my Bodywear range with my team and I’m extremely positive about what we have designed and produced,” says David Beckham.

“The final piece in the jigsaw was a retail partner who has the vision and capability to distribute these products globally. In H&M we have found the perfect partner to collaborate with going forward, I’m excited and looking forward to showcasing the range to H&M customers from February.”

“David Beckham is a true icon both of sport and style. It is incredibly exciting for H&M to be entering into a long-term partnership with him for his David Beckham Bodywear line. It is the start of an amazing adventure for us at H&M. Valentine’s Day in 2012 is going to be a very exciting time indeed”, says Ann-Sofie Johansson, H&M’s Head of Design.



H&M and Hasbeen collaboration for Clogs

11 Feb


Looks like H&M is on a winning spree this decade. After a successful collaboration with the luxury brand Lanvin, it has joined hands with yet another luxury designer Hasbeen, however this time around for shoes.

Not many of us may be aware of Hasbeen. So let me just give you a brief background on him. He officially came into business in 2007, and became famous in 2010 when his designs were spotted on our favorite fashionista Sarah Jessica Parker.

Hasbeen and H&M will release 3 hot 70’s inspired designs, only in form of Clogs, which will be available from 20th April, in 150 stores all over the world. 

Unlike Lanvin for H&M, this collection will be easy on your pockets costing a mere $60 in black, brown and red.

My eyes are definitely set on the camel clogs.

What do you guys think? Hot or Miss?

H&M’s New Sustainable Conscious Collection

3 Feb


wow looks like H&M is on a winning spree. After successfully launching the Lanvin collection and Waste Collection from Lanvin, this April they are going to unveil a brand-new line called Conscious Collection.

As the name sounds it is a eco-friendly line with fabrics like organic cotton, Tencel and recycled polyester.

"It’s not just about organic cotton any more, the possibilities for creating a complete fashion statement with eco smarter materials are huge now. By designing recurring Conscious Collections we have the opportunity to show in a variety of ways what’s possible using more sustainable fabrics," said H&M’s Head of Design Ann-Sofie Johansson.

Modeled by Natasha Poly, the collection will be ranged from $15 up to $60.

I love how they have used mostly white and light colors through out the collection. It symbolizes the whole idea of doing something good for the world.

Dont you think?

Check out the pictures below


H&M will be Available online soon

27 Jan


Yes, that’s right. H&M USA announced on twitter this morning that they will be available online for the year 2011/2012.

Aren’t we all relived?

I for one surely am. As my home town is Dubai and I currently live in Brasil, my brand awareness for international brands is quiet good.

And, not being able to find it all here is sometimes extremely annoying, especially when you are so used to with their comfort, quality and most importantly the prices.

I remember educating one of my Brazilian friends recently about the huge successful collaboration with Lanvin and how affordable H&M is all over the world.

Before I could even complete the sentence, she jumped online, but to her disappointment she bought Forever 21 instead.

Anyways enough of my stories,for now lets just wait and watch our computer screens for more updates .

H&M’s upcoming Waste Collection

25 Jan

Photos courtesy of H&M

H&M never fails to impress us. This time around they have launched a unique set of collection called “Waste Collection”, which has been made from fabric left over from the production of H&M’s designer collaboration with Lanvin.

Unlike, Lanvin, this collection will be available in only few of their selected stores in China, Turkey, Russia, Middle East and Israel.

“This mini collection from leftover fabrics looks absolutely wonderful,” says Ann-Sofie. “My favourite piece is the bright, colour-block tunic. It’s perfect for that first spring update.”

I wonder why did they think of recycling their clothes only with their Lanvin collection. Did they really sell out all their pieces? are they making up up for their lost sales? was the exaggeration of the demand real or a publicity gimmick?

Well, we may never know the answers, but one thing is for sure, those horizontal and vertical prints look quiet interesting to me.

Let me know if any of you guys get your hands on these.

Check out the collection below.

H&M Waste Collection   Fabrics from the Lanvin for H&M Collection

H&M Waste Collection   Fabrics from the Lanvin for H&M Collection

H&M Waste Collection   Fabrics from the Lanvin for H&M Collection

H&M Waste Collection   Fabrics from the Lanvin for H&M Collection

H&M Waste Collection   Fabrics from the Lanvin for H&M Collection

H&M Waste Collection   Fabrics from the Lanvin for H&M Collection

H&M Waste Collection   Fabrics from the Lanvin for H&M Collection


10 Jan

WOW. This is some piece of news that you wont get to hear/see so often.

After the successful line with H&M, the swedish based brand has decided to collaborate with a fashion blogger to launch its next collection.

Except the fashion blogger BryanBoy, we haven’t heard of any such collaborations ever before in the fashion industry.

This shows how the fashion bloggers have hugely impacted the industry, when you see such a massive brand like H&M who has previously worked with high profile  designers like Alber Elbaz for Lanvin, Stella McCartney, Karl Lagerfeld and Matthew Williamson working with upcoming and little known bloggers.

SO now the question is who is this Fashion Blogger?

Her name is Elin Kling . She is an extremely popular Swedish style consultant and blogger.

According to Hilary Alexander at the Telegraph, Kling is, “regarded as Sweden’s leading fashionista.” Kling’s collection will be launched on February 3 2010 in 10 selected stores only in Sweden.

The collection consists of nine pieces and two accessories, in a minimalist style with Bohemian influences.

Kling says, ‘It feels incredibly flattering and fun to be the first to do this kind of cooperation with H&M. It has been very inspiring to work so closely with the H&M design team and I’m very happy with the results.’
She says the raw and Bohemian elements reflect her style well.

10% of sales from the collection will be donated to UNICEF.


Check out the pictures from her collection below.



Photos: H&M/Peter Gehrke.

Worlds Biggest H&M store opens in Las Vegas

14 Dec


H&M ‘s largest store in the world opened its doors at the Forum Shop, Caesars Palace in Las Vegas last Saturday(December 11).
Forget the flagship store in UK’s Regent Street because this store is sure to take your breathe away.

You must be wondering what makes it so unique, an H&M store is an H&M store after all.

You wont believe it until you see it, the store has lavish marble corridors, classical statues of Caesars to a 50-foot high atrium, spinning disco balls and mannequins hanging from the ceiling, a video screen on the back wall and a DJ perched on a platform 15 feet above your head.
People showed their excitement and had started lining up as early as 2 am before the opening. And why wouldn’t they. The first 1000 shoppers were to receive a voucher in the shape of a casino chip, which can be used to redeem $10 to $500 off their purchases. They also had a lot of other opening deals

If reports are to be believed they made a whopping sales of $300,000 on just the opening day.

Sounds like a museum store to me.

Definitely worth a visit